Think back to the last time that an opportunity came up for you to toot your own horn. What did you do? How did you feel? What did you say? If you’re anything like I am, you may have tried to shrug it off, feel awkward or embarrassed, and say something like, “it’s not a big deal” or “I couldn’t have done it without your help” or “I barely did anything”. There is a pattern of self-deprecation and the handing off of accomplishments among women that has got to go.